Built for the teams who
answer for thestory.
Whatever your sector or role, Brandtrack360 shows you what is being said about your organisation, on air, in the news and online, while there is still time to respond.
Catch the fraud story before it becomes the headline.
The challenge
For banks, trust is the product. A fraud rumour or a service outage can spread across morning radio and phone-in shows long before it reaches social media, and long before a press-cuttings email arrives.
How Brandtrack360 helps
- Instant alerts when your name appears alongside words like fraud, scam or outage.
- Radio transcripts with the audio clip, so you hear exactly what was said on air.
- Regulatory coverage and an AI brief your executives can read in two minutes.
Modules used
“Your Bank” and “scam” mentioned 14 times on two national radio stations in the last hour.
See community tension on air and on the ground.
The challenge
Mining and energy companies are judged by the communities they operate in. Concerns often surface first on local radio and in what field officers hear, not in national media.
How Brandtrack360 helps
- A community registry and heatmap of mood and risk across the areas you operate in.
- Field observations from officers on the ground, side by side with media coverage.
- Alerts when coverage of illegal mining, spills or protests involves your sites.
Modules used
9 radio mentions and 3 field reports about your northern site today, mostly negative.
Know how a policy is landing, the morning it’s announced.
The challenge
Public agencies need to know how citizens are reacting, and most of that reaction happens on radio phone-ins and local news across every region.
How Brandtrack360 helps
- Track policies, programmes and officials as projects, with tone over time.
- Regional views, so each office sees what is being said in its own area.
- Reports ready for leadership and ministerial briefings.
Modules used
Morning phone-ins in the capital region are mostly negative about your new policy announcement.
See how topics and members are covered across outlets.
The challenge
Media houses and industry bodies need the wide view: which stories are trending, who is covering them, and how members appear across radio, news and social.
How Brandtrack360 helps
- Topic search showing what is trending and which outlets are covering it.
- A knowledge graph of the people, organisations and topics in the news.
- Searchable radio transcripts, so nothing said on air is lost.
Modules used
Coverage of “illegal mining” is up 40% this week, led by radio.
Hear the community, not just the coverage.
The challenge
CSR and development teams need to know whether projects are landing well with the people they serve, and to spot problems early.
How Brandtrack360 helps
- Field observations logged from a simple mobile form.
- A community heatmap of mood and risk.
- Reports for boards and partners, built in minutes.
Modules used
An officer logged a water complaint in a community you serve. A matching mention aired on local radio.
A daily brief of what was said, how people feel about it, and what needs attention.
What you see every day
- Volume, tone and reach in one dashboard
- The stories that need you today
- Reports for leadership and campaigns
A morning feed of every new mention, instant alerts when something negative breaks, and one place to respond from.
What you see every day
- Every new mention, filtered by source and tone
- Instant alerts when something negative breaks
- One place to track and respond
A short AI-written summary each morning, without logging in to anything complicated.
What you see every day
- A two-minute brief at 6am, 1pm and 7pm
- Listen to it read aloud on the way in
- What happened, why it matters, what to do next
Early warning on fraud stories, regulatory coverage and community reaction to projects on the ground.
What you see every day
- Alert rules for fraud, regulatory and community issues
- Alerts assigned and tracked to resolution
- Field observations next to media coverage
Alerts and views filtered to your own region or community.
What you see every day
- Coverage filtered to your region
- Alerts only for what affects your area
- Local radio and news in one view
A view of how topics, competitors and members are being covered across outlets.
What you see every day
- Trending topics and the outlets covering them
- How members appear across radio, news and social
- Searchable radio transcripts
Start with a 60 to 90 day pilot.
Our team sets up your projects, keywords and sources for you, so you can judge Brandtrack360 on your own coverage before you commit.